MOVE WITH 'THE TUBE'
A self-initiated project to promote and encourage everyone to use more public transport. Among a variety of public transport corporate signages, I have chosen the Tube (Transport for London) Logo to approach my idea, because the symbol has an iconic status. With the main Logo, I started to develop a typical typeface to design the visual.
“Move with Tube.”
Drive more often public transport. The emission of CO2 is responsible for the greenhouse effect. Day by day the Earth is warming, that has fatal consequences for humans and the environment. Those who choose to ride public transport reduce their carbon footprint and conserve energy.